First of all, what defines an embossed wedding invitation? People often confuse the words embossing and debossing or use embossed mistakenly to refer to any type of letterpress printing, when in fact these are very different techniques. Embossing requires two print plates or dies - often referred to as the male and female, and the paper is placed between them to create a raised, relief effect when pressure is applied. The embossed text or graphic elements are pushed upwards through the paper, creating a tactile relief and dramatic shadows; perfect for creating striking and memorable wedding stationery.
Embossing can be done with inks, foils, or without color altogether, in which case it is called blind embossing. And blind embossing is our love language. Because of the two print plates which slot into each other, blind embossing allows for a deep impression even without the application of any ink or foil colors.
Embossing is most notably used in Braille - the tactile written language form invented for the visually impaired - which allows readers familiar with the Braille alphabet to interpret words and letters through touch.
We had just launched The Hedonist collection when I first heard from Stephanie and Tom, and within minutes of our first call…I knew I had just met two veritable hedonists who would allow me to truly bring this new collection to life. It was obvious right away, this was going to be a party with no end time. They had chosen Le Grand Banc for their wedding venue - an exclusive private hamlet in the Luberon which has long been a stomping ground for artists and royalty alike. Hello Princess Margo, and hello real Warhols on the wall.
Embossed sans-serifs, a scrunchie, a black t-shirt, a silk wrap dress, sunglasses, modern statement rings, wistful country florals, and a vintage Citroen all converged in a 17th century former chapel to give new meaning to the Old English wedding rhyme “Something old, something new, something borrowed, something blue.”